The first ever cooling hoodie.

Constructed from a new mesh cooling material to custom form to the head and maximize the cooling effects. This new proprietary performance fabric instantly cools when soaked with water, wrung out, and then snapped in the air to activate the cooling properties. The proprietary technology works by absorbing moisture and perspiration into the fabric core where the unique radiator-like fiber construction circulates water molecules and regulates the rate of evaporation to create a prolonged cooling effect.